Am I someone who should go into public relations? The public relations field isn’t one that you just fall into because you have nothing else to do. It takes a special type of person to work in PR and it may not be for everyone. If you’re thinking of making a career in PR, take a brief look at the list below. If you meet 2-3 of the qualifications below, I would suggest exploring other options! You don’t like actually talking on the phone. Yes, I mean putting the phone up to your ear and actually talking. Often times you will be pitching, coordinating, following up and confirming over the phone. You need to be confident in your ability to speak out loud, not just send emails and texts. You turn your phone off or on silent on the weekends. No matter what you have going on, in order to be successful in PR you need to always be available for your clients. A client event, segment, or crisis is always a possibility, therefore you are essentially always on call and there to support your clients in any way you can. Social media is a nuisance to you. It’s important you are constantly scanning the news, are current on the latest trends and buzzwords, and are aware of what’s going on in your work environment and climate. You get overwhelmed with a long to-do list. If you are balancing multiple clients’ accounts, you will always have something to do. You’re not a coffee person. Chances are, you will use caffeine to get you through your workday. If you’re not a coffee person and are adamant about going into PR, I highly recommend you try tea. Mornings are foreign to you. Many of your segments will be early in the morning, so if you’re someone who likes to roll out of bed around eight or nine, a job in PR may not be for you. You are unorganized. If you are planning to go in to PR, you better be able to prioritize and stay on task. If not, you will be quickly drowning in your workload. P.S. If you are someone who loves relationships, making a company or organization’s voice heard and managing events and media coverage, PR is just the career for you!
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AlexA typical social media savy, PR girl breaking her way into the industry and blogging about it every step of the way. Archives
November 2016
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